Ego Mobile App Builder Feature Overview

Ego Mobile App Builder gives you the tools to create, configure, publish, and manage a branded mobile shopping app directly from your Shopify Admin—without coding.

This article introduces the main areas you will use when building and operating your mobile app:

1. Customize and design your app

2. Configure app settings

3. Create notifications and customer segments

4. Submit your app

5. Monitor app analytics

6. Connect integrations

Use the visual editor to create an app that matches your brand.

You can:

• Start with a ready-made theme or empty design.

• Customize colors, fonts, images, icons, and branding.

• Add and arrange banners, product sections, collections, videos, and other components.

• Configure the header, side menu, and bottom navigation.

• Preview changes before publishing.

Before moving to the next step, check that your content is readable, images are clear, and all buttons lead to the correct destination.

Use App Settings to control how customers browse, sign in, and shop in your app.

Available settings may include:

• Product badges and stock indicators.

• Out-of-stock product visibility.

• Search and wishlist behavior.

• Customer login and account creation.

• Cart and checkout settings.

• Fast checkout and abandoned-cart reminders.

• Multi-language and multi-currency options.

• App promotion and re-engagement settings.

Configure these options based on your current Shopify store setup and customer journey.

Use push notifications to bring customers back to your app and promote important content.

You can:

• Send one-time notifications.

• Schedule notifications.

• Create automated notifications.

• Add a title, message, image, and destination.

• Send notifications to all users or selected customer segments.

Customer segments help you target relevant groups such as new users, existing customers, purchasers, or inactive users.

Before sending, review the message, target audience, destination, and scheduled time.

When your app design and settings are ready, use the guided submission flow to publish it on the Apple App Store and Google Play.

During submission, you will:

1. Choose between publishing a new app or migrating an existing app.

2. Enter app and store listing information.

3. Upload icons, screenshots, and branding assets.

4. Provide iOS and Android build details.

5. Select your developer accounts.

6. Review and submit the information.

If you use your own developer accounts, invite the Ego team through the official Apple or Google invitation process. You do not need to share your password.

You can track each platform separately through statuses such as Draft, Pending, In Review, Submitting, Live, or Rejected.

Use App Analytics to understand how your mobile app contributes to store performance.

Depending on the available report, you may review:

• Total sales.

• Total orders.

• Average order value.

• Traffic.

• Conversion rate.

• Top-selling products.

• Order sources.

• Checkout behavior.

Use these insights to improve product placement, notifications, promotions, and the shopping journey.

For example, if traffic increases but conversion decreases, review your product pages, cart, and checkout settings.

Connect supported Shopify apps and third-party services to extend your mobile app experience.

Available integrations include:

• Shopify Search & Discovery

• Ego Free Gifts BOGO Upsell

• Shopify Bundles

• Ego Cart Drawer Cart Upsell

• Judge.me Product Reviews

• Shopify Flow

• Klaviyo

• Shopify Inbox

• WhatsApp

• Aris Product Options

To connect an integration:

1. Open Integrations.

2. Search or filter by category.

3. Select Connect.

4. Complete the required setup.

5. Preview and test the feature before publishing.

Some integrations may require the related app, campaign, or feature to be configured in Shopify first.