Performance Analytics

Select a date range to view analytics within a specific period (e.g., Last 7 days).

=> All data in this page will update based on the selected timeframe.

These metrics show how customers move through the shopping journey.

• View Content → Add to Cart: Number of customers who added a product to cart after viewing it.
• Add to Cart → Purchase: Shows how many users completed a purchase after adding items to the cart.
• View Content → Purchase: Shows the overall product page to purchase conversion rate.

This section analyzes performance based on Shopify product tags.

Metrics explained:

• View Content - Number of product page views for products with that tag.
• Add to Cart - Number of times products with that tag were added to cart.
• Initiate Checkout - Number of checkout events for products with that tag.
• Purchase - Number of successful purchases.
• Conv. Rate - Conversion rate from View Content → Purchase.
• Revenue: Total revenue generated by products with that tag.

The Revenue by Tag chart helps identify which product categories generate the most sales.

Displays the top performing products by revenue.

Metrics include:

• View Content - Number of product page views for products with that tag.
• Add to Cart - Number of times products with that tag were added to cart.
• Initiate Checkout - Number of checkout events for products with that tag.
• Purchase - Number of successful purchases.
• Revenue: Total revenue generated by products.

=> This section helps you identify best-selling products and high-interest items.