Cart Value & Quantity Gifts
Threshold gifts in detail: conditions, And/Or logic, and how the discount is applied.
What is Cart value/Cart quantity campaign?
A Cart Value/Cart Quantity Campaign rewards customers when their cart reaches a specific spending amount or product quantity.
You can choose one of two campaign types:
Cart Value
Customers qualify when their cart value reaches the minimum amount you set.
Example: Spend $100 or more → Get a free gift.
The cart value is calculated after Shopify product discounts are applied and before Shopify order discounts are applied (if available)
Cart Quantity
Customers qualify when the total number of items in their cart reaches the required quantity.
Example: Buy 3 items → Get a free gift.
The quantity is based on the total number of product units in the cart, not the number of unique products.
Campaign setting
Creating a gift offer consists of 5 fundamental parts:
Basic information
Customer buys (main condition, sub-condition)
Customer gets
Works with other offers
Advanced settings (optional)
1. Basic information
1.1. Offer title
The offer name is for internal management only and won’t be visible to customers.
1.2. Start date/End date
Start time: The time that the offer starts working.
End time (optional): The time that the offer stops working.
2. Customer buys
2.1. Select the products that will trigger the offer
First, decide what the qualifying purchase applies to: All products, Collections, Product tags, or Specific products. This controls which items move the customer toward the reward.
All products: All products in cart will be counted toward the cart quantity/cart value condition.
Collections: Only products in the selected collections will be counted toward cart quantity/cart value condition.
Product tags: Only products with the chosen tags will be counted toward cart quantity/cart value condition.
Specific products: Only products selected will be counted toward cart quantity/cart value condition.
2.2. Main conditions
Main condition lets you set the minimum cart value AND/OR minimum cart quantity customers must reach to qualify for your gift offer.
The cart value you enter is based on your store’s main currency (e.g., VND as shown in the image).
2.3. Sub conditions
Sub-conditions are optional to set up. Sub conditions can be combined together to target more specific customers.
Condition | What it checks |
|---|---|
New customer | First-time vs. returning buyers. |
Customer's order history | Total spent overall, spent on the last order, or number of orders placed. Also lets you limit the number of uses per customer. |
Customer location | Selected countries — or exclude customers from selected locations. |
Customer tags | Match Shopify customer tags; can exclude by tag, and treat logged-out visitors as having no tags. |
Customer's status | Logged in / logged out. |
Product price | Only items above/below a price qualify. |
Subscription products | Only subscription or only one-time purchases. |
Specific link address | The offer activates only for visitors arriving via a special shareable link (e.g. |
Markets | Selected Shopify Markets. |
Note: Some sub-conditions rely on Shopify customer data and can only be evaluated when the customer is logged in. These sub conditions include New customer, Customer's order history, Customer tags.
If the customer is not logged in, these conditions may not be applied.
3. Customer gets
Select the gifts you would like to offer as well as the quantity and discounts for them.
You can select multiple products to offer as gifts in this section and set up the quantity limit for each variant.
In the "Config discount", give your discount a name. This name is displayed as a discount tag when your discount is applied to a product in cart.
After that, input the discount value. There are 2 discount types:
Percentage: The price of your gift will be discounted by a percentage of its original price. 100% means free gift.
Fixed: Set a fixed price for your gifts.
Ego Free Gift discount should work seamlessly with other Shopify discounts under the Shopify discount rules. It is configured to automatically combine with product, order, and shipping discounts If you have other Shopify discounts running, please make sure they are configured to be combinable.
4. Works with other offers
Under Works with other offers, two controls decide the outcome:
Priority — a number. Assign a priority level to this offer to determine the order in which offers are applied. A lower number indicates a higher priority (for example, 1 takes precedence over 2 or 3). This setting is used when a customer qualifies for multiple offers at the same time. Give your most important offer priority 1.
Stop on Match — "Apply this campaign only and skip others if matched." When the campaign fires, no lower-priority campaign runs.
Example:
Campaign A (Priority 1): Buy $500 get free gift A
Campaign B (Priority 2): Buy 3 products get free gift B
Stop on Match is true -> If customer achieve $500 cart value, they will receive free gift A no matter whether they have more or less than 3 products in cart.
5. Advanced settings
Enable Works in reverse (advanced settings) and the app removes gift items automatically when the customer no longer qualifies — e.g. they remove products and fall below the threshold.
We recommend keeping this on for every campaign. Without it, a shopper can qualify, receive the gift, empty the rest of the cart, and check out with only the free item.
Display setting
1. Offer claim behavior
Mode | What the customer experiences | Use when |
|---|---|---|
Automatically add products to cart | The moment they qualify, all gift items appear in the cart at the discounted price, with a notification toast. | The gift has no variants (one tote bag, one sample sachet). Zero friction. |
Give customers a choice of products to add | A "Congratulations!" pop-up opens on the cart page and they pick their gift — including the variant (size, color). | Gifts with variants, or when choosing between several gifts is part of the fun. |
In choice mode you can also limit the total gifts added — e.g. the customer qualifies for 3 gift options but may add only 1.
2. Offer exposure
2.1. Announcement bar
Show a store-wide banner promoting the offer. Configure the following:
Where: every page, home, product, or cart pages; device — desktop & mobile, only desktop, or only mobile.
Type: simple bar, whole bar clickable, or bar with a link/button (set the URL, button label, button-vs-link style, open in new tab).
Position: top or bottom of the screen; sticky or scrolls away; optional close icon.
Countdown timer: fixed duration in minutes (restarts per visitor) or a specific end date. When it runs out choose: Restart, Hide announcement bar, Show custom title (e.g. "Offer ended — see what's next"), or Do nothing.
2.2. Product page widget
Show a banner on the product page and promote your offers. Set up a title and a subtitle to indicate what the offer is and how much left customers need to spend to get the gift dynamically.
2.3. Promotion badge
Catch shopper's attention with special offer badges on product images. You can edit the badge content and choose whether the badge is displayed on every page or a specific page (homepage, product page, collection page).
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