Get an Access Token for Conversions API

Step 1: Open Event Manager in your Meta Business account

1. Go to Meta Business Manager and Navigate to Event Manager. https://business.facebook.com/events_manager2
2. Select Datasets in the left menu.
3. Choose the dataset (Pixel) you want to use.
4. Open the Settings tab.

Step 2: Generate the access token

1. Scroll down to the Set up direct integration section.
2. Click Generate access token.

1. Copy the generated Access Token.

Step 3: Add the token to the app

1. Return to your app’s CAPI configuration page.
2. Paste the Access Token into the Access Token field.
3. Click Save to complete the setup.